Do you find that AI often provides generic answers that don’t quite capture your unique points? It might use fancy words, but does it truly “hit the mark”? The key question is: Have you told the AI tool exactly what you need? We’ve discovered that the best AI outputs come from high-quality inputs. This is […]
Tutorials
AI Image Generation Tools Review
Clarification: We are not associated with any of the applications reviewed in this document. We are just interested in the subject. When evaluating AI image generation tools, discussions often center on realism and control over details. While these aspects are crucial, they may not always align with practical needs depending on the specific use case. […]
AI in Image Content Creation: Are the Tools Ready for Real-World Use?
Artificial Intelligence (AI) is making waves across many industries, and content creation is no exception. As AI continues to evolve, it’s rapidly becoming a valuable tool for various tasks, including writing code, providing customer service, and crafting copy for marketing. The potential is vast, and many people are already embracing AI to enhance their content […]
Digital Signage Basics for Digital Marketers
Digital signage is rapidly becoming popular in various sectors, from retail to healthcare, hospitality, and education. You’ve probably seen digital signs in shopping malls, airports, restaurants, and offices. As a digital marketer, I believe that digital signage represents an opportunity to bring content to an already engaged audience: the audience is in the store. But […]
Digital Marketing & Digital Signage
Digital Marketing is a broad field with a broad mandate. The field encompasses SEO, Content Marketing, Social Media Marketing, Paid Digital Advertising, and other campaigns such as Influencer Marketing, Email Campaigns, and Affiliate Programs. The mandate of Digital Marketing includes increasing the visibility and recognition of a brand among targeted audiences, generating leads and sales, […]
Running WordPress Without a MySQL Server: The Future of Simplicity and Portability
tl:dr: The WordPress Performance Team has released the SQLite Database Integration Plugin. However, the use of the plugin requires a working WordPress instance (with a MySQL database) to bootstrap the process. This blog post describes the process of using the SQLite plugin without requiring a MySQL server at all. Background WordPress has long been the […]
Product Launch
We are happy to announce that the Locol Digital Signage product is ready to leave beta. It has been running live workload since Christmas without problems. We have continued to refine the product and add documentation and tutorials, and we are ready to launch our platform. Having said that, given this is a new market […]
Securing WordPress with Docker Containers
Locol Media provides a WordPress tool that adds digital signage as a new market for WordPress professionals. We use docker containers in our own application for WordPress and other services. In particular, we see containers as the method to allow a Marketing Agency or WordPress professional to host their own digital signage environment for their […]
Why Digital Signage?
Why Digital Signage? It’s a new reality. We are seeing a wide range of signs, from straightforward to elaborate, static signs to ones that integrate complex systems. Digital signage is becoming more and more of a critical part of doing business, while its usage is also getting progressively innovative. Interactive kiosks are now part of […]
Scenario: Online Restaurant Menu
Why This Scenario? With Full Site Editing, professionals are able to use blocks to customize entire pages and websites without the necessity of code. Here, we’ll take a look at how that can be achieved. Context Restaurant websites are typically a complex mixture of images and text that need to be balanced in a way […]